Ten years of designing, shipping and marketing SaaS.
I was born up north, in the winter capital of Sweden, into a family of writers, artists and developers. I studied UX and design at Umeå University between 2011 and 2014, and I've spent the ten years since working for tech companies.
Most of that time has been at smaller companies, where one designer covers a lot of ground: research, prototyping, testing and shipping. I've designed and marketed SaaS products for video creation, communication, live streaming, file management and publishing.
Outside of work I keep designing, mostly small personal projects that I share with the people I love.
